Position Statement – RFID technology
Benetton Group has never used RFID technology nor have microchips (smart labels) ever been present in the 140 million-plus garments produced and sold throughout the world under its brand names, including Sisley.
Benetton had tested RFID (Radio Frequency Identification) technology to evaluate its technical characteristics and emphasizes that no industrial feasibility studies have been carried out with a view to introducing this technology.
Technical tests carried out include analysis of costs and benefits in terms of improvements to the efficiency of the company supply chain (production, logistics, store stock management etc.).
On completion of the studies, Benetton Group decided not to take this technology any further as it provides no significant benefits to the productive and commercial organization.
4 April 2003