Benetton Group has direct control of the logistics phase for both own-manufactured and sourced products. It has invested in modelling, organization, and automation of logistics processes in order to completely integrate the entire production cycle, from client orders to packing and delivery.
Automated Sorting System
The state-of-the-art logistics operation at Castrette (Italy) has an innovative, fully automated sorting system, whose propulsion is based on electromagnetic fields. Castrette alone can handle individual orders for about 5,000 Benetton shops worldwide.
Folded and hanging garments are automatically sorted, packed into boxes and sent through a one-kilometre tunnel to the Automated Distribution Centre.
Automated Distribution Centre
The Automated Distribution Centre covers an area of 30,000 square metres, with a total capacity of 800,000 boxes, and can handle 80,000 boxes daily with a workforce of only 28.
The finished product is sent directly to the Group’s about 5,000 stores worldwide.