Linen
Benetton Group’s collections include garments made from linen, an ancient vegetable fiber that is sustainable by nature. In addition to being cool and hypoallergenic, linen can be grown with far less water than other fibers, and almost no chemicals. Linen is also an extremely durable fiber that is completely recyclable, as is the waste from its processing.
Viscose
Viscose is an artificial fiber of natural origin. It is derived from wood pulp and accounts for a small portion (6%) of Benetton Group production. To preserve forests and biodiversity and reduce the environmental impact from chemical processing, the Company is committed to sourcing sustainable viscose - including the modal and lyocell variants - from certified supply chains.
Benetton Group is committed to progressively using only suppliers with reduced risk, who have achieved the “green shirt” status in the Hot Button Ranking, in line with its roadmap for responsible sourcing of viscose, lyocell and modal.
In 2023 certified man-made artificial fibers accounted for about 15% of the total volume, a significant increase compared to 2020 when the sourcing strategy was introduced.