- Press Releases and Statements
- Image Gallery
- Corporate
- Collections
- United Colors of Benetton - SS24
- Undercolors of Benetton â SS24
- Sisley - SS24
- United Colors of Benetton â FW 2023
- Undercolors of Benetton â FW 2023
- Sisley â FW 2023
- United Colors of Benetton â SS 2023
- Undercolors of Benetton â SS 2023
- Sisley â SS 2023
- United Colors of Benetton â FW 2022
- Undercolors of Benetton â FW 2022
- Sisley â FW 2022
- Sisley Young â FW 2022
- United Colors of Benetton â SS 2022
- Undercolors of Benetton â Spring 2022
- Sisley â SS 2022
- Institutional Communication
- Historical Campaigns
- Other Campaigns
- The Hope Project
- Integration Project
- Naked, Just Like
- United in diversity
- Migrants Images
- Power her Choices
- United By Half
- Clothes for Humans
- SAFE BIRTH EVEN HERE
- We. Campaign
- UN Women Campaign
- #IBelong Campaign
- Unemployee of the Year
- Unhate
- It's My Time
- Victims
- Microcredit Africa Works
- James and Other Apes
- Food for Life
- Volunteers
- Brand Communication
- United Colors of Benetton â S/S 2024 - Adult
- United Colors of Benetton â S/S 2024 - Kids
- Undercolors of Benetton â S/S 2024
- United Colors of Benetton â F/W 2023
- Sisley F/W 2023
- United Colors of Benetton â S/S 2023
- Sisley - S/S 2023
- United Colors of Benetton â F/W 2022 â Adult
- United Colors of Benetton â F/W 2022 â Kids
- United Colors of Benetton â S/S 2022 â Adult
- United Colors of Benetton â S/S 2022 â Kids
- Sisley â F/W 2022
- Sisley â S/S 2022
- Stores
- Austria
- Chile
- Croatia
- Czech Republic
- France
- Germany
- Greece
- India
- Ireland
- Italy
- Aosta - P.za Emile Chanoux
- Ancona - Corso Garibaldi
- Bari - Via Sparano
- Brescia - Corso Zanardelli
- Capri - Via Vittorio Emanuele
- Como - Via Luini
- Cortina d'Ampezzo
- Forte dei Marmi - Via Carducci
- Foggia - Corso Vittorio Emanuele
- Florence - Santa Maria Novella railway station
- Florence â Via Cerretani
- Latina - Via Armando Diaz
- Mantova - Corso Umberto
- Marghera - SC Nave de Vero
- Merano - Via LibertĂ
- Milan â C.so Buenos Aires, 19
- Milan â C.so Vittorio Emanuele
- Milan â P.za San Babila
- Naples â Palazzo Berio
- Novara - Corso Italia 6
- Padua â Via E. Filiberto
- Padua â Via Roma
- Palermo - Piazza Regalmici
- Pescara â C.so Vittorio Emanuele
- Rome - Fontana di Trevi
- Rome - Via del Corso
- Treviso - P.za Indipendenza
- Treviso - Via XX Settembre
- Turin - Via Roma
- Udine - C.C. CittĂ Fiera
- Verona â Via Mazzini
- Venice - Mercerie
- Venice - Campo San Bortolomio
- Vicenza â C.so Palladio
- Viareggio
- Kosovo
- Mexico
- Norway
- Poland
- Portugal
- Russia
- Serbia
- Slovenia
- Spain
- Switzerland
- Turkey
- United Kingdom
- USA
- Fabrica
- Colors Magazine
- Ponzano Children
- Events
- Video Gallery
- Corporate
- Institutional Communication
- Integration Project
- Naked, Just Like
- Power Her Choices
- UNITED BY HALF
- Clothes for Humans - Campaign
- Clothes for Humans - Manifesto
- Clothes for Humans - Manifesto (Italiano)
- Clothes for Humans - Manifesto (English)
- Clothes for Humans - Manifesto (Español)
- Clothes for Humans - Manifesto (Français)
- Clothes for Humans - Manifesto (Deutsch)
- Clothes for Humans - Manifesto (ÎλληΜÎčÎșÎŹ)
- Clothes for Humans - Manifesto (PortuguĂȘs)
- Clothes for Humans - Manifesto (PŃŃŃĐșĐžĐč)
- SAFE BIRTH EVEN HERE
- We. Campaign
- United Colors of Benetton in support of UN Women
- Unemployee of the Year - The film
- Unemployee of the Year - Press Meeting in London
- Unhate - The film
- Unhate - Press Meeting in Paris
- It's My Time - Teaser Video
- It's My Time - Live from NYC
- Microcredit Africa Works - Interview with Youssou N'Dour
- Microcredit Africa Works - Cartoon 'Birima Son of Africa'
- Microcredit Africa Works - Birima
- Brand Communication
- United Colors of Benetton â F/W 2023
- SISLEY - F/W 2023
- United Colors of Benetton â S/S 2023
- United Colors of Benetton â F/W 2022
- SISLEY - S/S 2023
- SISLEY - F/W 2022
- SISLEY - S/S 2022 - CITY GARDEN
- SISLEY - S/S 2022 - UNDYED
- United Colors of Benetton â F/W 2021 â Adult
- United Colors of Benetton â F/W 2021 â Kids
- Stores
- Fabrica
- Sustainability
- Events
- Press Kit
- Events
- Contacts
FROM BAGGIO, ON TOUR IN THE SUBURBS WITH GHALI
From 1 to 13 October, Benetton is bringing the United Colors of Ghali capsule collection to the outskirts of Italian cities, giving fans the opportunity to meet the artist
Milan, 29 September. Two shiny âspace shipsâ, indeed two iconic Airstreams. These are the vehicles chosen by United Colors of Benetton to bring the Ghali experience and the new capsule collection created by the artist around Italy. The tour will stop in the provinces of Milan (1/10), Verona (3/10), Livorno (5/10), Arezzo (7/10), Naples (9/10), Bari (11/10) and Lecce (13/10).
The travel trailers, customised with symbols that evoke both the Benetton brand and the artistâs universe, will stop in the outskirts of the cities, places particularly dear to Ghali, who grew up in Baggio, the neighbourhood of the Milanese hinterland from which the tour will start.
Fans will be welcomed by the Mushroom, the tourâs mascot, who will accompany Ghali on his trip. Each of the two Airstreams has its own task: the first will be dedicated to the capsule collection; the second to meeting the artist.
Inside the first travel trailer, visitors will be able to see, touch and buy the garments from the collection, a series of street wear pieces with an oversized cut and a relaxed fit that make unusual use of the classic Benetton colours. In the second caravan, fans will be able to meet Ghali and his crew, take pictures and collect autographs, and share a unique and special atmosphere composed of music, chill out vibes and video games.
Ghaliâs tour also announces the collectionâs arrival online and in selected United Colors of Benetton stores, starting 30 September. Fans who have purchased an item from the collection and wear it during one of the stops of the tour could be among the first to meet the artist.
âUnited Colors of Ghali is for all ages. From newborns to older siblings to parents, itâs as cross-cutting as the music we produce,â Ghali wrote on his Instagram profile. The capsule collection was presented to the press and the public on 21 September, on the occasion of Fashion Week, with a party at Palazzo del Senato in Milan, which attracted over 700 guests, piqued the interest of the press and social media, and featured performances by DJ Vladimir Cauchemar, rapper Laylow and DJ Peppe Amore.
Each stage of the tour, which will last from 1 to 13 October, will be promoted through photos and videos on the social channels of Ghali and United Colors of Benetton.
1 October 2021; 14:00 â 19:00
Milan â Baggio, Piazza Anita Garibaldi